- A preliminary audit, which includes keyword research and a competitive review is done to create a project plan with the highest possible success rate.
- On-page optimization and internal linking is established to achieve top rankings
- Landing page creation and optimization for each keyword
- Link building and content outreach are performed continuously to encourage ranking growth
We have a special 5 step SEO process for ensuring that your business will get the most out of our services
Phase 1: Discovery
Learn all about the business, website and competitors of the client for clear documentation which will be crucial in all the other phases of the project.
Define the important information about the client including business goals and other significant information to complete the discovery process – Marketing Manager
Discover potential target keywords based on the business goals drawn from the Project Brief and openings found during the SEO Audit – Associate
IA Overview (optional)
Gives sound advice and suggestions for improving site performance based on navigation and overall user experience – Associate
Based on analytics, on-site and off-site considerations, do a health check on your website and create a baseline for ongoing website SEO performance. – Tech Specialist
Learn who your competitors are based on the Keyword Research and study areas of opportunity and risk – Associate
Phase 2: Strategy
Create a complete SEO strategy and project plan which clearly defines deliverable and quantifiable business goals
Create an effective plan that introduces changes to the website code and its contents for search engine optimization – Tech Specialist
Find potential partners and influencers that can be utilized for link-building and PR efforts which supports the project’s approach and timeline – Associate
Create a schedule of content creation for the website, press releases, outreach campaigns and social media – Content Specialist
Determine measurable short and long term goals for evaluating campaign performance – Analysis Specialist
Phase 3: On-site Optimization
Work closely with the client in the implementation of the recommendations of On-Site Strategy & Content Strategy
Change website text according to the Content Strategy so that it will reflect the keywords targeted in the document for Keyword Research – Content Specialist
Phase 4: Content Marketing
Use influencer outreach and content sharing on implementing the project plan from Off-Site Strategy and Content Strategy.
Follow the schedule for creating effective, quality content according to the Content Strategy – Content Specialist
Public Relations (optional – extra cost)
Circulate information about the business of the client through press releases, news and various industry channels in order to increase content exposure which links back to the website of the client – Marketing Manager
Find potential partners to publish content on their website with links to the client’s website – Associate
Social Media (optional – extra cost)
Significantly increase exposure of the client’s business by encouraging targeted users to share and discuss related content
Phase 5: Analysis & Reporting
Provide scheduled reporting which includes an analysis of the campaign performance, KPIs, goal tracking and then adjust the project plan according to results
Monthly Performance Report
Document the current standing of campaign metrics, goals and tasks completed then plan for the next month – Analysis Specialist
A complete overview of the campaign including adjustments to the project plan according to the results achieved – Analysis Specialist
Why Does Our SEO Process Work?
We work continuously in order to stay ahead of the rapidly-changing SEO curve, providing regular, up-to-date training and professional development for all members of your team.
We utilize proven, best practices that maximize short and long term results, creating quality content and structuring web pages in an efficient and effective manner.
Our team of SEO specialists is defined by persistence and tenacity so there will never be wasted potential opportunities.
Sample SEO Traffic Results
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