Kapag kayo ay gusali ng isang website, ikaw ay gumugol ng maraming iba't-ibang aspeto ng SEO sa iyong produksyon. On-site diskarte ay ang mga na ginanap direkta sa iyong site, kasama ang nilalaman, at iba pang mga sangkap na ito ay malinaw na sa iyo sa kontrol. Off-site SEO includes things like link building and other tools that you use away from your website to increase SEO rankings. If you’re trying to build a successful website through on-site SEO, here are some tips to keep in mind:
- Content is everything. Maaari kang magkaroon ng isang mahusay na SEO company working for you, the ability to pay for all kinds of ads and other things, and still fail if your website content is not up to par.
- Sitemaps are critical. You have a static one for your users, Karaniwan, but you should also have an XML sitemap for search engine spiders to find all the pages of your website.
- Maaari mong baguhin ang iyong mga URL, at dapat mong. Tumutok sa isang keyword friendly URL tulad ng http:/ / Mybusiness.com / PRODUCTNAME sa halip ng http:/ / Mybusiness.com / product_?= 54129. Kung ang mga tao ay maaaring makita kung ano ang mga ito ay pag-click sa, they trust it more.
- Meta tags can tell everything about your website to search engine crawlers. Title tag na magbigay ng isang paglalarawan para sa mga resulta ng paghahanap, and are generally the first thing users see. Never keyword stuff meta tags or title tags. Provide useful, mga kaugnay na nilalaman sa bawat oras.
- Index images by using Image Alt tags. This is a short description of the image itself that is useful to search engine spiders and users alike. Sa ibang paraan, images will usually be overlooked.
- Use Robots.txt file to tell search crawlers which pages to index and which to skip. Hindi mo na kailangan ang iyong puna pahina o panloob na paghahanap na pahina index na dahil ang isang basura ng space, Halimbawa. Din, make sure that you don’t duplicate content or domains so that you’re not taking up space or attracting to two different sites unknowingly.
- Manatiling malayo mula sa mga graphic-text. As mentioned above, search engines can’t crawl images, and if your headline is a clipart or designed graphic, you’re not going to get the notice that you would if you had a keyword-rich text headline.
- Internal links are the bones of your site. Make sure that you have a good structure in place for your internal links so that the site flows easily and without skipping any pages.
With these techniques in mind, it should be easy for you to create a website that is spot-on with SEO and other tools that will make it a more effective website and give you a more successful position within the search results.
